Legendary Paris bookshop Shakespeare and Company begs for help in pandemic

The landmarkstore has seen sales fall 80% since March, and with a new lockdown expected has asked for orders from those who can afford it

By Alison Flood

One of the world’s most iconic bookshops, Shakespeare and Company, has appealed to its customers for help as it is struggling, with sales that are down almost 80% since March.

The celebrated Parisian bookstore told readers on Wednesday that it was facing “hard times” as the Covid-19 pandemic keeps customers away. France is expected to impose a new four-week national lockdown as coronavirus cases continue to surge; large swathes of the country, including Paris, are already under a night-time curfew.

“Like many independent businesses, we are struggling, trying to see a way forward during this time when we’ve been operating at a loss,” said the shop in an email to customers, adding that it would be “especially grateful for new website orders from those of you with the means and interest to do so”

First opened by Sylvia Beach in 1919, the Parisian institution was frequented by writers including F Scott Fitzgerald, Ernest Hemingway, TS Eliot and James Joyce in the early 20th century. George Whitman opened today’s version of the shop in 1951, with James Baldwin, Lawrence Durrell, Allen Ginsberg and Anaïs Nin among its later visitors. Whitman envisaged the shop as a “socialist utopia masquerading as a bookstore”: writers are invited to sleep for free among the shelves in exchange for a few hours helping out, and more than 30,000 of the guests, named “tumbleweeds” by Whitman, have stayed since the store opened.

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